Visual Ice Opens Freezer Doors to Marketing Potential

Walk into any modern retail grocer and its quickly evident that the store is likely utilizing every bit of available space to promote & advertise. Signs hang from the ceiling. Banners are glued to the floor. Placards stick-out from the shelves of every isle and even the store associate’s apron includes a pitch or two! But there is one area where you’ll likely find no effective adverts at all. At least, until now…

Introducing Visual Ice™, the answer to the freezer-section advertising problem!

With Visual Ice’s Freezer and Fridge Promotions, retailers and suppliers alike can unlock the potential that these large – and largely off-limit – sections of their stores represent. Using the latest nano-technology, Visual Ice’s patented process means that most branding or advertising can be temporarily embedded into most freezer and fridge doors, turning each into a reactive –and interactive- billboard! The “reactive” nature of a Visual Ice™ promotion means that each time a door is opened, the embedded promotion will magically appear as a frosted, or “ghost” image, coming to life within seconds and remaining visible for up to 2 minutes thereafter, before returning the door to it’s “clear” state, ensuring shoppers will see through to their product choices, while remaining 100% compliant!

Safe, quick to install, change or remove, and easily maintained, a Visual Ice™ application will not wipe-off with conventional cleaning, which goes a long way in assuring your brand will get plenty of “play” during promotions. And with it’s undeniably unique “wow factor”, you’ll see Visual Ice™ promotions push impulse buys to new levels!

To learn out more about Visual Ice™, go to:
www.visualiceinc.com
or email/call Scott Randall at:
srandall@visualiceinc.com 
0409 929 445