In 2024, Liquor Legends plans to continue growing its members’ profits with effective and innovative technological solutions.

Author Archives: Deborah Jackson
Deb joined Intermedia in 2015 as Editor of National Liquor News and Deputy Editor of The Shout. Since then, she has also worked as the Editor of Beer & Brewer and the New Zealand title, World of Wine. Following two years as Associate Publisher of Convenience & Impulse Retailing and Pet Industry News, Deb has returned to her place in the liquor industry as Managing Editor of National Liquor News.
A year of opportunities for Lion
With major brand acquisitions and several new releases, 2023 was a positive year for Lion and has created a solid foundation for further growth in 2024.
Coopers leans into local
Michael Shearer, General Manager, says Coopers’ local credentials are a key point of difference in an exciting year for the brand.
ILG marks fifth record-breaking year
ILG’s CEO, Paul Esposito, discusses how the cooperative is continuing to support and sustain a growing and successful membership.
Fever-Tree’s pivotal year
Andy Gaunt, Managing Director for ANZ, reflects on a huge but positive year for Fever-Tree, and how the brand will build on this in 2024.
Paramount launches new banner group BottleStop
Paramount has launched a new banner group, BottleStop, which CEO Nathan Rowe describes as a next-generation banner that puts retailers in control.
Aldi grows customer base with range and value
Following a year of growth in 2023, Aldi will continue to look to its existing customer base to grow its liquor arm throughout 2024.
Brown-Forman set to deliver bold and authentic value
The leading spirits company is poised for another strong year as it continues to invest in its people and culture alongside sustainable category growth.
BrightSide continues to find hidden gems
Following another year of a risk averse talent pool, BrightSide is providing targeted recruitment across a growing range of roles.
Want to be on the cutting edge of drinks trends?
In 2024, we will be launching a Trade Buyer’s Guide to be published within National Liquor News, The Shout and Bars & Clubs, and we’re looking for people to join the tasting panel.