Brown Brothers Prosecco Yuzu Lemon Spritz – a bold new take on your favourite bubbles. We’ve blended our signature Prosecco with the vibrant citrus of yuzu and a twist of lemon for a refreshing, sophisticated sip.
Brown Brothers Prosecco Yuzu Lemon Spritz: A Bold New Chapter in Prosecco Innovation
Brown Brothers, Australia’s leading family-owned winery and the country’s #1 Prosecco producer, has launched its latest innovation: Prosecco Yuzu Lemon Spritz. This vibrant new release blends the crisp refreshment of Brown Brothers Prosecco with the bold citrus tang of Japanese yuzu—delivering a flavour-forward spritz that’s both sophisticated and sessionable.
Available in 750ml bottles and 250ml cans, the Prosecco Yuzu Lemon Spritz is crafted for today’s consumer: flavour-curious, format-flexible, and increasingly mindful in their drinking choices.
This launch taps into several key trends driving category growth:
- Flavour Exploration: Yuzu’s aromatic complexity and bright citrus profile meet rising demand for cocktail-inspired wine experiences.
- Spritz Momentum: Spritz-style drinks continue to dominate, offering refreshment, versatility, and a premium edge.
- Small Format Surge: The 250ml can is outperforming the category, resonating with younger consumers seeking convenience, portion control, and new drinking occasions.
“Innovation is in our DNA,” says Emma Brown, Head of Innovation and fourth-generation family member at Brown Family Wine Group. “Prosecco Yuzu Lemon Spritz builds on our category leadership and reflects the flavours and formats our drinkers are craving. It’s bright, bold, and unmistakably Brown Brothers.”
The Brown Brothers Prosecco Yuzu Lemon Spritz is now available via brownbrothers.com.au and leading liquor retailers nationally.