Strikeforce discusses how the amount of in-store ‘noise’ can detract from positive shopping experiences.
Tag: Strikeforce
Posted inFeatures
Balancing new, emerging and established brands
Strikeforce discusses why its important to not forget about well-loved classic brands in a sea of NPD and innovation.
Posted inFeatures
Promotional planning tips for Christmas
Strikeforce reveals why early festive promotions will be valuable this Christmas.
Posted inFeatures
Why a varied approach is needed for NPD
Strikeforce’s Stephen Wilson, describes the importance of understanding how different consumers shop NPDs.
Posted inFeatures, National Liquor News
Optimising product launches
Strikeforce analyses the best support strategies for product launches.
Posted inNational Liquor News, News, Off-Premise News, Retail News
Getting to know your shopper
How a retailer positions categories in-store has a significant influence on a shopper’s purchasing decision.
Posted inNational Liquor News, News, Off-Premise News, Retail News
What will retail look like beyond the pandemic?
The implications of COVID-19 have helped Strikeforce predict what retail will look like as the world reopens.