To celebrate the upcoming AFL Finals, Thirsty Camel has partnered with Good Marks Tattoos to offer a free drive-through tattoo activation for fans who want to wear their love for their footy team on their sleeves.
On 12 September, the Thirsty Camel Grandview Hotel will be transformed into a one-day-only drive-through tattoo studio, with the Good Marks Tattoos team offering one of 18 designs, featuring the mascots of the AFL teams. There is also a special Thirsty Camel design, and customers who opt for the Thirsty Camel tattoo will also be gifted with a voucher valued at $50.
To receive a free tattoo, customers at the Thirsty Camel Grandview Hotel store will need to make a purchase of $20 or more, excluding tobacco products.
Lisa O’Donovan, National Marketing Manager, Thirsty Camel, said that this is a prime opportunity for the business to tap into the enthusiasm for football in Melbourne.
“Melbourne is the heart and soul of footy and the energy and excitement around the AFL Finals here is unmatched. We’re just as fired up and that’s why we had to get involved by offering free tattoos to our footy-loving Melburnians,” she said.
The activation reflects Thirsty Camel’s signature tongue-in-cheek approach to marketing and brand identity. It is first come, first served, and will run from 11am to 3pm.