Fellr will be releasing its Double Watermelon Seltzer, in time for summer, with the six per cent alcohol, becoming the latest edition to join its Double Range seltzers.
The release follows the high demand for Fellr’s standard watermelon seltzer which is the brand says is its most popular product. Co-Founder, Will Morgan shared his excitement about the latest product, timed perfectly for the Aussie summer.
“We’re pumped to introduce Fellr Double Watermelon into the Double Range. It’s a fan favourite, and our number one seller, so doubling it up gives consumers the chance to dial up their evenings and celebrate Aussie summer nights with an even bigger burst of flavour and energy,” he said.
The seltzer, which comes in at 1.6 standard drinks per can, is all-natural, gluten free and vegan friendly. It’s low in calories with only 113 per can and is also low in sugar, containing only 0.2 grams per serve.
Having recently celebrated its fourth-year anniversary after its launch in 2020, Fellr reports a 40 per cent growth in the 2024 financial year.
The Fellr team said this new launch highlights the brand’s continuing dedication to providing low-calorie and low-sugar alternatives for its consumers. The Double Watermelon is now available through major wholesalers. Passionfruit, green apple and lemon squash are among the other flavours available in the Fellr Double Range.