A year ago, we announced something pretty big – we have our own island. We opened our doors in October 2012 and since then we’ve had over 550 mates, both male and female, visit XXXX Island and experience their own slice of the good life.
A FEW ISLAND FACTS
- PEOPLE ARE INTERESTED: There have been over 700,000 punters visit the XXXX Island website since announcement.
- EVERYONE KNOWS ABOUT IT: We’ve had more than 500 pieces of PR coverage with a reach of over 3 million since launch in 2012.
- AND THEY LOVE IT: 65% of beer drinkers are aware of XXXX Island and over a 1/3 of them now like XXXX Gold even more than before.
GET YOUR customers ON XXXX ISLAND
We’re giving away 56 trips to the island in the 56 days up to July 7, 2013. So make sure your customers know all about it so they can win the ultimate mates’ trip to XXXX Island.
For further information visit www.xxxxisland.com.au.