The iconic XXXX wooden keg is back on tap at the Breakfast Creek Hotel in Brisbane, after production was halted because of COVID-19.
The Breakfast Creek is one of the last places in Australia still serving beer from a wooden keg, selling between 18 to 20 kegs of XXXX each week.
The kegs have been off-tap since COVID-19 first saw venues close in March, with locals asking for the return date daily since Queensland pubs started re-opening mid-year.
Lance Burrows, General Manager of the Breakfast Creek Hotel said: “XXXX woody barrels is the drink of our locals. A mainstay at the pub since 1977, it is a multigenerational drink.
“Tradition has it that your first drink as an 18-year-old is a XXXX woody barrel, with father and grandfather in tow. We expect to welcome a few delayed celebrations with that in mind.”
“We love that Lion is committed to continuing this much-loved heritage offering for us with the production of the wooden kegs and we are excited to welcome this fantastic Queensland tradition back. From today, regular programming will resume, and we will crack a wooden keg each day at midday.”
Patrick Donohue, Lion Sales Director in Queensland said: “XXXX is loved by everyone who visits the Breakfast Creek Hotel, with over 35,000 litres consumed by patrons each year.
“This tradition has really been upheld by the strength of the demand for XXXX from wooden kegs, and the love of its loyal drinkers. We are thrilled that we’ve been able to keep the tradition alive.”
Other select pubs and clubs will also welcome back XXXX wooden kegs over the coming weeks.