Looking to drive incremental sales and attract new shoppers? Stock Billson’s—the unashamedly flavour-packed vodka RTD range that’s bringing young female drinkers into the category like never before.
With a fun, nostalgic, and flavour-forward approach, Billson’s is breaking through where others blend in. Its vibrant branding, punchy taste profiles, and an approachable 3.5% ABV make it the perfect entry point for consumers who love great-tasting drinks but are looking for something that stands out from the crowded category.
Why stock Billson’s?
✅ Brings new consumers into the RTD aisle—highly appealing to female shoppers looking for something fresh and fun.
✅ Drives trial & repeat purchase—unexpected flavours, sessionable liquid, and a disruptive brand identity keep shoppers coming back.
✅ Versatile for any retail setting—perfect for impulse buys, take-home occasions, and on-premise pours.
The must-stock flavours:
🍊 Vodka & Tangle 3.5% ALC/VOL. – A citrus explosion with the perfect balance of sharp and sweet.
🍦 Vodka & Creamy 3.5% ALC/VOL. – A silky, vanilla-kissed classic with fizzy sweetness.
🍇 Vodka & Portello 3.5% ALC/VOL. – A dark berry sensation packed with grape and plum goodness.
Billson’s isn’t just a range of RTDs — it’s a recruitment brand that taps into the flavour-first movement driving category growth. Don’t miss the opportunity to stock the RTD brand that flavour chasers can’t resist!
Contact your Coca-Cola Europacific Partners sales representative, or online via mycca.com.au. Alternatively, you can call our National Sales Centre on 13 2653 or 13 COKE.