World renowned brewing family, Coopers Brewery have announced the launch of their latest product to the market, Coopers Clear which will compliment the already successful range of Coopers beers within the marketplace.
Coopers Clear is a refreshing new beer that has been brewed and styled to allow mainstream beer drinkers the opportunity to also enjoy the quality of the “Coopers experience”.
Full strength, Coopers Clear is a light golden colour with a creamy white head and a crisp refreshing style. The beer’s aroma is mild to moderate with a hint of fruity esters.
The hop flavour provides a silky smooth palate with a refreshingly dry crisp finish achieving a unique character making it the perfect beer choice for summer and just in
time for Australia Day 2010 celebrations.
Coopers Executive Chairman Glenn Cooper said, “Traditional Coopers beer drinkers enjoy a full flavoured beer. Coopers Clear is a refreshing, lively beer. It’s perfectly brewed and styled to give all beer drinkers access to the Coopers passion for quality and taste.”
Family owned Coopers has been brewing a range of quality beer products since 1862. The award winning quality of its renowned ales, stouts and lagers set a very high standard for every Coopers release.
Coopers Executive Chairman Glenn Cooper said, “We see Coopers Clear as the next generation in Coopers products. We are excited to offer something that is new, yet will remain with Coopers tradition of quality, allowing us to cater for a broader range of
drinkers.”
The product is available in a Clear 355ml Bottle, the new Euroâ€sleek can, and on tap. Coopers Clear will be launched officially on Thursday January 21 and will be available in most hotels, bottle stores and restaurants from Friday January 22, 2010.