Fellr has released a new flavour for summer, with the launch of Pink Lemonade, whicg is made with real raspberry and lemon juice and is now available in tin and on-tap.

The Pink Lemonade continues Fellr’s low sugar, low calorie approach to alcoholic sodas with four grammes of sugar and 94 calories per can.

Felle Co-Founder Will Morgan said: “We’ve always focused on making drinks that are full of flavour without the sugar spike. With real fruit juice and fewer calories, Pink Lemonade is a crowd-pleaser that actually tastes like the flavour on the can.”

As the consumer ‘better for you’ trend continues to gain momentum, the Fellr team said the launch of Pink Lemonade hits the demand for drinks that balance flavour, function, and fun.

Fellr Co-Founder Andy Skora added: “We’re seeing a shift away from overly sweet RTDs. With Pink Lemonade, we’ve delivered something juicy and refreshing, without being sickly – it’s crisp, clean and perfect for all-day drinking.”

Fellr Pink Lemonade has a four per cent ABV and is rolling out now in retailers nationwide, with an RRP of $22 for a four-pack of 330ml and $99 for a 24-pack.

Andy Young

Andy joined Intermedia as Editor of The Shout in 2015, writing news on a daily basis and also writing features for National Liquor News. Now Managing Editor of both The Shout and Bars and Clubs.

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