The Prostate Cancer Foundation of Australia (PCFA) is calling on workplaces across the country to unite in the fight against prostate cancer, launching a new online platform designed to raise awareness and funds.

The initiative encourages businesses to rally behind the cause by joining the ‘PCFA-Team,’ a network of grassroots champions committed to taking action against the disease.

This urgent appeal comes as Australian health authorities prepare for a record number of prostate cancer diagnoses in 2025, with more than 26,000 men expected to be diagnosed this year — surpassing the number of any other cancer diagnosis in the country.

PCFA CEO Anne Savage emphasised the pivotal role workplaces play in supporting this cause.

“Everyone who joins the PCFA-Team plays a pivotal role in raising awareness and funds that make all the difference between life and death,” she said.

“Our goal is to capture hearts and minds to help men beat the disease, encouraging community solidarity and understanding so that men don’t have to battle the disease in silence.”

With one in five Australian men expected to be diagnosed with prostate cancer in their lifetime, and the number of cases steadily rising as the population ages, the need for widespread community support is more urgent than ever.

“We’re on a mission to save the lives of Australian fathers and sons, but we can’t do it without community support,” Savage said.

“When you join the PCFA-Team, you become part of a nationwide movement determined to make a difference.”

The initiative has already seen support from workplaces such as Ports North in Cairns, where employees have banded together to raise awareness and funds for the PCFA. Ports North Manager of Port Services Rick Goffin shared his personal experience with the disease, having been diagnosed with prostate cancer two and a half years ago.

“Nearly every one of our staff has been, or will be impacted in some way,” Goffin said.

“I was diagnosed two and a half years ago, and have undergone surgery, radiation, and ongoing hormone treatments.

“The support of family, work colleagues, and the PCFA should not be underestimated.”

Through their efforts, the Ports North team is working to spread critical information about the disease and its symptoms while offering hope to those affected.

“It’s crucial for us as a company to not only raise funds but also highlight the importance of early detection and support for prostate cancer patients and their families,” Goffin said.

“If we can do it – any workplace can, and we urge companies across Australia to join the PCFA-Team and make a difference in 2025.”

Savage emphasised the importance of workplace involvement in creating awareness.

“Workplace engagement gives us the opportunity to talk openly about Australia’s most commonly diagnosed cancer, to encourage early detection, and to strengthen support of all those impacted, including families,” Savage said.

“Whether you join one of our existing events or host your own fundraising event – from a BBQ to a fun run, social event or a creative challenge – it all makes a difference, funding vital research, awareness, and support to save lives.

“Getting involved is also a great way for organisations to demonstrate their commitment to team members and the community more broadly, championing a future free of prostate cancer.” 

Go to www.pcfateam.org.au to sign up.

For more information and to find a local support group, call 1800 22 00 99 or go to www.prostate.org.au.

Andy Young

Andy joined Intermedia as Editor of The Shout in 2015, writing news on a daily basis and also writing features for National Liquor News. Now Managing Editor of both The Shout and Bars and Clubs.

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