Following the success of its signature Lemon flavour, Kirin Hyoketsu continues to captivate Aussies with expertly crafted Japanese beverages

  • Kirin Hyoketsu, Japan’s #1 premix drinks brand, expands its Australian offering with two exciting new flavours: Peach and Pineapple
  • Ready-to-drink beverages crafted using Hyoten Toketsu technology, delivering an intense, slightly sweet flavour but with a crisp and clean finish
  • A refreshing blend of vodka, soda and frozen natural juice with 6% ABV and only 116 calories

Sydney, Australia, Monday 5 February 2024: Kirin Hyoketsu, the renowned Japanese pioneer of canned vodka pre-mixed drinks, is thrilled to announce the introduction of two new exciting flavours – Peach and Pineapple – to its Australian lineup. Building on the success of its signature Lemon flavour, Kirin Hyoketsu is set to redefine the ready-to-drink experience for Aussies.

Crafted with frozen natural peach and pineapple juice, vodka, and soda, Kirin Hyoketsu’s Peach and Pineapple flavours showcase the brand’s commitment to quality and innovation. Using the proprietary Hyoten Toketsu technology, the freshly squeezed juice is frozen at below 18 degrees, to lock in an intense, sweet yet crisp finish.

Whether it’s Friday drinks to kick off the weekend or hitting up an epic house party, Kirin Hyoketsu’s Peach and Pineapple flavours offer a unique and delightful option for those seeking a new and exciting taste. With 6% alcohol, 0.7g of sugar, and only 116 calories. Grab your refreshing Kirin Hyoketsu experience at selected retailers and elevate your taste with the perfect blend of frozen natural fruit juice, vodka, and soda.

The launch of Peach and Pineapple flavours marks a significant expansion for Kirin Hyoketsu in the Australian market. Australia is the first country outside of Japan to experience the highly popular Japanese premix drink, showcasing the brand’s commitment to bringing innovative and delicious beverages to consumers worldwide.

Penni Terrey, Brand Director RTD at Lion said “We are thrilled to introduce the Peach and Pineapple flavours to our Australian audience, bringing a taste of Japan’s finest to their gatherings and celebrations. The success of our Lemon flavour in Australia has motivated us to continue delivering innovative and refreshing ready-to-drink beverages. We believe these new additions will further enhance the Kirin Hyoketsu experience in Australia, building on our promise of an intense natural fruit flavour without any lingering aftertaste.”

Kirin Hyoketsu Peach is available now at Liquorland and First Choice Liquor Market, and then in all good bottleshops from mid-March.

Kirin Hyoketsu Pineapple will hit Dan Murphys and BWS shelves as an exclusive flavour launch from Monday 22nd April. Both flavours will come in a 4-pack for RRP $25.00. 

Elevate your beverage experience with Kirin Hyoketsu’s Peach and Pineapple flavours – a taste of Japan’s finest, now available Down Under.

For more information about Kirin Hyoketsu, follow @kirin_hyoketsu_au on Instagram and kirinhyoketsuau on Facebook.

The Shout Team

The leading online news service for Australia's beer, wine, spirits and hospitality industries.

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