By Paul Wootton, in Prague

The LMG Members Conference 2025 officially opened in Prague this week, with 350 delegates gathering for a program combining business insights with cultural experiences across two iconic European cities.

The Welcome Reception was held in the atmospheric Art Nouveau cellar restaurant at Municipal House, where guests enjoyed a buffet dinner featuring roast suckling pig alongside traditional Czech live music and dance. In true local style, the night flowed with Pilsner Urquell beer on tap as well as a selection of local wines.

Introducing the event, LMG CEO Gavin Saunders described the conference as “an opportunity to reconnect, meet new members, and set the tone for the days ahead.”

LMG Chairman Wayne Bayfield also addressed delegates, extending thanks to the group’s partners for their ongoing support. “We have a great relationship with our partners,” he said. “The Group keeps performing ahead of the market, which is outstanding, but we couldn’t do it without the support of our partners.”

Tomorrow’s conference activities include a half-day business session, which will highlight the strength and performance of the LMG Group, while outlining plans for continued growth. After three nights in Prague, delegates will travel to Munich for the final stage of the conference, which will culminate at Oktoberfest.

See a gallery of the opening night here:

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