Archers, the UK’s number one peach liqueur is bringing its vibrant, fruity flavour to Australia. With its deliciously sweet peach taste, Archers is perfect served with lemonade for a refreshing summer drink.
Since its launch in the 1980s, Archers Peach Liqueur has become a global favourite, synonymous with sweet refreshment and vibrant flavour. Now launching in Australia, Archers is crafted with natural peach juice, delivering a crisp, sweet taste that has made it a staple behind the bar and at home. Its iconic frosted bottle and light, juicy profile instantly evoke a sense of summer—whether it’s served with lemonade over ice or mixed into a cocktail.
For on premise venues, Archers offers both reliability and versatility. It appeals to a wide consumer base, from seasoned cocktail enthusiasts to drinkers seeking serves that are approachable and fruit-forward. Its lower alcohol content (18% ABV) positions it as an easy-drinking option, ideal for daytime occasions, social gatherings, and seasonal menus. With the ongoing trend towards lighter, flavour-led serves, Archers sits neatly within the growing demand for refreshment over intensity.
Cocktail culture has been a key driver of Archers’ enduring success. Classic serves such as the Woo Woo—Archers, vodka, and cranberry juice— or Peach on the Beach – Archers, vodka, cranberry juice and pineapple juice – remain hugely popular, while bartenders continue to experiment with the liqueur in elevated spritzes and cocktails. Its natural peach flavour acts as a bridge between traditional spirits and fruit-led innovations, allowing it to adapt seamlessly to both classic and contemporary serves.
With consumer interest in flavoured spirits showing no signs of slowing, Archers Peach Liqueur remains a trusted brand that delivers both heritage and innovation. For retailers, it offers strong brand recognition and new. For venues, it provides a crowd-pleasing, profitable pour that works across seasons. Nearly four decades on, Archers continues to prove that simplicity, quality, and a burst of peach flavour are always in style.
For more information contact your William Grant & Sons representative on (02) 9409 5100 or email: wgsa.customerservice@wgrant.com