Thirsty Camel Victoria’s Hump Club is now a fully integrated consumer loyalty program, and for a limited time only, offering Bonus rewards to Hump Club Members.

Thirsty Camel Victoria has announced the next iteration of its customer loyalty program Hump Club, which was first launched in 2013. The new and improved Hump Club is now fully integrated with the POS systems and includes a tiered system that rewards customers for every dollar they spend along with the existing weekly exclusive ‘My Offers’ and a birthday surprise.

Plus, Thirsty Camel has revealed there will be bonus rewards for old and new members alike, including $5 discounts and the chance to get your entire purchase for free.

“The updated program is now a true consumer loyalty program with our members earning rewards as they spend, and making their way through our levels all the way up to a VIP,” said Adrian Moelands, General Manager of Thirsty Camel Victoria.

“It was important to update the program to appeal to our entire consumer base and reward our customers for all of their purchases, along with fully integrating our POS for a better experience overall.”

Thirsty Camel Victoria is excited for the enhanced ability to reward customers and its most loyal shoppers. To highlight such an important part of the business, Thirsty Camel has partnered with KIIS FM in a campaign to spread the news, with AFL personality Dane Swan as the face of the social campaign.

The Shout Team

The leading online news service for Australia's beer, wine, spirits and hospitality industries.

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