As the low/no alcoholic beer sector continues to lead the low/no-drinks category, Coopers Ultra Light has spearheaded the sector, enjoying over a decade of steady growth.

Australia’s largest family-owned brewery, Coopers, has been producing Coopers Ultra Light for over 30 years which has all the hallmarks of a premium beer, with the difference of containing just 0.5% alcohol volume, putting it in the non alc beer category.

The IWSR reported earlier this year that beer and cider hold a 92% share of the total low/no alcohol segment, also stating that the consumption of low/no alcoholic beverages will increase 31% by 2024.

“While competition has increased in the non-alcoholic beer market, our portfolio continues to increase its growth,” said Coopers General Manager Michael Shearer. “Sales of our non-alcoholic beer portfolio climbed 5.8% over 2020, on top of nine years of solid double-digit volume growth.”

Coopers Ultra Light is a premium non alc beer, with a rich golden colour and a full malty flavour, brewed using only the finest Australian malted barley, hops and yeast.

Contact your Coopers Brewery representative for more information 1300 555 166

The Shout Team

The leading online news service for Australia's beer, wine, spirits and hospitality industries.

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