L-R: Peter Peck, CEO, LSA WA, Timon Andrijasevic, Liquor Barons Nedlands, Chris O’Brien, General Manager, Liquor Barons

Liquor Barons has announced that it has joined forces with the Liquor Stores Association of Western Australia (LSA WA) as a gold level partner.

The independently owned and operated retail liquor co-operative has more than 75 stores around Western Australia. Liquor Barons General Manager, Chris O’Brien, said he’s been delighted to see what the LSA WA has been achieving over the past two years, and he is excited by the new partnership.

“As a Western Australian independent retailer, we need an organisation to lobby for what’s right for our industry. We applaud the results that LSA WA has achieved in the last 24 months and are excited to come on board as a gold level partner,” he said.

“We believe the services provided in human resources, advocacy, legal and liquor licensing are second to none and are happy to have these important services available to our own store owners.”

Peter Peck, the CEO of LSA WA, said the addition of Liquor Barons reflects the association’s advocacy, purpose and ongoing commitment to keep the industry thriving.

“There are industry associations who are there to offer their members discounts and services. Then there are those that have your back, advocating to cut government red tape,” said Peck. “The LSA WA has been operating since 1952 and we’ve been doing both.”

Peck added that LSA WA has been playing a critical role alongside AHA WA in the implementation of the Banned Drinkers Register (BDR) trial in the Pilbara region of Western Australia and said that he hoped the BDR would be in trial before the end of the year.

“Without the support of our members, like Liquor Barons, we would not be able to work on projects like the BDR trial which are game changers for the entire industry.”

Deborah Jackson

Deb joined Intermedia in 2015 as Editor of National Liquor News and Deputy Editor of The Shout. Since then, she has also worked as the Editor of Beer & Brewer and the New Zealand title, World of Wine....

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