The Retail Drinks team at a St John Ambulance first aid course

Retail Drinks Australia has announced a new partnership with St John Ambulance to drive awareness about first aid in the liquor retail industry.

Under the partnership, Retail Drinks members can access first aid training for themselves as well as their employees and families. Members will also be able to purchase critical equipment for their business at discounted rates, including first aid kits and defibrillators.

Michael Waters, Retail Drinks CEO, said the partnership would help increase first aid training in liquor stores.

“Retail Drinks and our members are committed to retailing responsibly, and to the communities they serve, so we’re thrilled to be able to connect members with quality first aid training and equipment through our partnership with St John,” Waters said.

“Ensuring that appropriate first aid equipment is on hand, and that staff have up-to-date training is important for all businesses – big and small, in case you ever find yourself in the unfortunate situation where the provision of first aid in a work or personal setting is required.”

Retail Drinks’ own management team recently completed a comprehensive first aid training course in Sydney with St John Ambulance, which helped inspire the partnership.

Waters noted: “In June, the entire Retail Drinks team went off-site to do first aid training with St John. It was not only a fun, interactive and inexpensive team building day, but importantly it refreshed our individual knowledge and competency.

“The day’s training left the team and I so inspired that we approached St John to develop this exciting partnership, and we hope that, like us, members consider some lifesaving tools and training for their workplace or home.”

Sarah Lance, St John Ambulance NSW CEO, said this partnership will help save lives, especially as it will increase the presence of defibrillators in more retail settings nationwide.

Lance said: “We are delighted to be working with Retail Drinks to provide first aid awareness, supplies and training to their members.

“St John is passionate about improving the number of available defibrillators in public environments, including retail. Every year, over 30,000 Australians suffer a Sudden Cardiac Arrest (SCA), and defibrillators play a critical role in improving survival rates.

“We look forward to working closely with Retail Drinks to create safer and more resilient communities.”

Brydie Allen

Brydie Allen is the Editor of National Liquor News. She has been with Food and Beverage Media since 2019, when she joined the company as a journalist across National Liquor News, Bars & Clubs, The...

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