Eveline Albarracin speaks with National Liquor News about Brown-Forman’s portfolio evolution, building exceptional brands and lasting legacy.
Tag: brown-forman
Posted inDrinks
Brown-Forman set to deliver bold and authentic value
The leading spirits company is poised for another strong year as it continues to invest in its people and culture alongside sustainable category growth.
Posted inFeatures
Brown-Forman to build on bedrock of success
Eveline Albarracin, Vice President and Managing Director for Brown-Forman ANZPI, discusses the company’s continued success.
Posted inFeatures
The importance of Scotch in the Australian market
When compared to other regions around the globe, Australia has a unique market for Scotch whisky.
Posted inSpirits & RTD
Brown-Forman optimistic about 2022
A number of positive trends will shape the industry this year according to Brown-Forman, including the growing influence of premiumisation.
Posted inWhat's Hot
Jack Daniel’s Expands into Seltzer Category
Jack Daniel’s, the number one RTD Trademark in Australia selling […]
Posted inNational Liquor News, Spirits & RTD
Brown-Forman powers into 2021
After celebrating its 150th anniversary in subdued circumstances, Brown-Forman launches into the new year hand in hand with its valued customers.
Posted inBeer & Cider, National Liquor News, Spirits & RTD, Wine
Industry leaders predict 2021 trends
In the 2021 National Liquor News Industry Leaders Forum, featured leaders shared their insights about the industry trends to watch in 2021.
Posted inNational Liquor News, News, Off-Premise News, Retail News, Spirits & RTD, Uncategorized
Brown-Forman to hone its premium edge
Premiumisation is a trend that holds huge possibilities for Brown-Forman.