The Wine Media Conference (WMC) has announced two major sponsors will support the event, which is taking place in the Hunter Valley in October.
Pernod Ricard Winemakers and the Royal Agricultural Society of New South Wales will be providing wine and education to conference attendees for the event, which is taking place for the first time outside of North America.
“Pernod Ricard Winemakers is proud to be supporting the Wine Media Conference,” said Claire Haigh, Communications Director.
“The global wine media attending are of utmost importance to the Australian wine industry and the influx of writers from North America is an opportunity that Australia should take full advantage of. We’re looking forward to showcasing our award-winning wines to these media visiting in October.”
The WMC is the world’s largest gathering of wine media and, in 2019, will be the most international such gathering as well.
Founded in 2008 as the Wine Bloggers Conference, this conference attracts wine bloggers, wine writers, and wine influencers who write, photograph, and video about wines and the wine industry.
“We are very excited to showcase award winning wines to the Wine Media Conference attendees,” said Sally Evans, Chair of the Wine Committee of the Royal Agricultural Society of New South Wales. “More importantly, we are happy to be supporting this event that will be good for the wine industry in New South Wales and across Australia.”
Allan Wright, president of Zephyr Conferences which organises the WMC, welcomed the two sponsors as key components of the conference.
“Our attendees come to learn about the world of wine media and communications; to network with each other; and to experience the local wine industry. Having Pernod Ricard Winemakers and the Royal Agricultural Society of New South Wales involved in the conference will be well received by our international and Australian delegates.”
As well as the two-day conference taking place over October 10-12, attendees will also have the opportunity to take part in one of four post-conference excursions to different NSW wine regions.