Here’s an opportunity to boost your profit and make every day feel like Friday… P.O.E.T.S Country Lager is an exciting new opportunity for retailers.

P.O.E.T.S captures the essence of what it means to leave the hustle and bustle behind to kick back and enjoy special moments with mates. It also helps you capitalise on the recent significant shift towards authentic, full-flavoured Lagers.

Exclusive to IBA, P.O.E.T.S Country Lager is a highly-approachable beer with a clean, dry-hopped finish.

Brewed in the Riverina region with high-quality, all-Australian ingredients, P.O.E.T.S will appeal to classic mainstream drinkers who are looking to step up to something a little more sophisticated without the price tag.

This means there’s never been a better time to boost your sales with P.O.E.T.S, a refreshing, Country Lager that helps your customers let go of the grind and rediscover the simplicity in life.

So power into the weekend by seizing this opportunity to make every day feel like Friday, with P.O.E.T.S Country Lager.

Independent Beverage Partners
Georgia Kollaras

The Shout Team

The leading online news service for Australia's beer, wine, spirits and hospitality industries.

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