After a successful trial in 2023, the Rootlings network program is going national, targeting the next generation of talent in Australia’s grape and wine sector.
Supported by Wine Australia and the Australian Society of Viticulture & Oenology (ASVO), Rootlings will bring together winemakers, viticulturists, and cellar door staff, as well as other wine professionals to help them build networks and develop their skills.
The initiative will be led by Hunter Valley-based wine marketing specialist Jenna Vaughan, who has been appointed National Project Officer following her involvement in the 2023 pilot program.
“Witnessing the profound impact of the NSW Rootlings program on young professionals in the wine industry has been truly inspiring,” Vaughan said. “It is a privilege to now be part of a program that fosters personal and professional growth, ignites passion and shapes the future of Australian wine.
“By connecting like-minded individuals, providing mentorship and facilitating skill development, we empower the next generation to drive innovation and elevate the Australian wine industry to new heights.”
Chris Waters, ASVO’s Executive Officer, said he was looking forward to working closely with Vaughan and supporting her in expanding Rootlings across Australia.
“ASVO has established a strong sense of community within the wine industry, especially among winemakers, viticulturists, researchers and scientists. Rootlings will do the same for a younger generation via the networks that Jenna will establish. By working together, we will bridge the gap and build a strong intergenerational wine community”, Waters said.
Dr Martin Cole, Wine Australia Chief Executive Officer said that Rootlings’ goal is attracting, developing and retaining skilled people in the wine sector, a priority outlined in the One Grape & Wine Sector Plan.
“It is vital for the future-proofing of the grape and wine sector that it retains skilled and semi-skilled people across all areas. Rootlings will develop peer-to-peer networks and professional development activities for young people, by young people.”
Wil Arnold, Cellar Door Manager for Swinging Bridge winery in Orange, was a participant in the Rootlings pilot and said the program had given him a better perspective of the industry and its potential pathways.
“Having exposure to each area of the industry through the program has helped me gain a better understanding of where my skill set and interest can take me,” Arnold said.
Potential participants in the program can register their interest through the Rootlings website.