By Amy Looker, editor National Liquor News
The Wine Company has welcomed two new wineries to its growing portfolio of brands.
South Australia’s Pirramimma and Paulett Wines have signed the Victorian-based company as their eastern seaboard distributor, looking after both on and off-premise, along with wholesale and the chains.
Pirramimma, located within the McLaren Vale region, dates back to 1892 and is now in the hands of the third generation, while Paulett Wines is located in the Clare Valley and has received world recognition for its Rieslings.
“The introduction of Pirramimma and Paulett Wines to our growing portfolio is an extremely positive and exciting venture for our sales and marketing teams,” said The Wine Company’s Peter Yeoman.
“We look forward to forming existing and new relationships on and off premise and providing customers great quality Australian wine.”
The Wine Company recently signed on Tyrrell’s Wines in Victoria following the closure of the Hunter Valley producer’s Melbourne sales office.