Melbourne-based brewery Stomping Ground is celebrating the reopening of Victorian venues with a new campaign that will shout 5000 Melburnians their first beer back at their favourite pub or bar from June 1.
The Stomping Ground 5K campaign will see up to 50 venues across Melbourne take part. Places including Neighbourhood Wine, Old Palm Liquor, Mt Erica Hotel, and Bar Romantica will offer customers their first Stomping Ground beer on the house.
Guy Greenstone, co-founder of Stomping Ground Brewing Co said, “Melbourne’s hospitality industry is an integral part of what makes our city one of the best places to live in the world. We know how much the industry is struggling right now, but also how much Melburnians are looking forward to that very first beer back at the pub.
“So, we wanted to facilitate this by shouting 5000 Melburnians their first drink and supporting 50 of the best pubs and bars in Melbourne to get back up and running. I know that first sip will be one I will savour for a long time.”
Any venues wishing to participate in the campaign, should contact the Stomping Ground team at sales@stompingground.beer.
One venue which has already done that, and is signed up to take part is the Marquis of Lorne hotel in Fitzroy, and owner Will Benjamin said he was excited to be part of the campaign, and to be reopening his doors.
“It’s been a really challenging time for all pubs and bars throughout Australia, and we couldn’t be more excited to be opening our doors again on Monday 1 June,” Benjamin said.
“When we heard that Stomping Ground was keen to work with us to shout 5000 Melburnians their first beer, we jumped on board to be part of it, to thank all our loyal customers who have supported us over the last weeks. That first beer on Monday is going to be one to remember.”
To join the Stomping Ground 5K, Melbourne residents should race to register their details at www.stompingground.beer.