4 Pines Brewing Co’s 1% for the Planet membership has funded an agriculture project with Landcare Australia to give back to Ryefield Hop Farm.

The project saw team members from 4 Pines, Landcare Australia Ryefield Hops Farm and the Far South Coast Landcare Association come together, before the recent lockdown, to get 1000 native plants into the ground.

Another 2000 native plants will go into the ground in mid-2022, as part of a project to enhance sustainable agriculture outcomes in the brewer’s supply chain. 

Chris Willcock, 4 Pines Chief Brewer, said: “We want to leave the world better than we found it, and what better way to do that than within our own supply chain, with Ryefield Hops Farm. Malt and hops are integral to the beer we brew; one bad season can be detrimental to growing conditions which can have a knock-on effect on our end.

“By supporting our growers through Landcare Australia, we will be helping to ensure that our key supply partners’ livelihood is secure, their soil is healthy and that our beer will continue to taste great.”

Irrigation for farming at Ryefield Hops comes from an on-site creek.  Planting native plants, including 20 different local indigenous species to the area along the creek line will help retain soil moisture and prevent further erosion. 

James Link, Head of Landcare Australia Partnerships, said: “We are delighted to be partnering with 4 Pines to design and deliver this sustainable agriculture project.

“Their commitment to the environment through 1% for the Planet and as a certified B Corp, coupled with Landcare Australia’s experience working with brands to enhance sustainability outcomes in supply chains makes this a very strong collaboration.”

The plantings will improve water quality and the overall storage of water to ensure the crop has a sufficient water supply, especially during drier conditions. 

As the plants grow, they will contribute to improving landscape connectivity, the farm’s biodiversity and the farm’s long-term sustainability.

“As a community-minded brewery, collaborating with Landcare Australia was a no brainer. We are looking forward to seeing what long term impact this project has on wider communities, our suppliers and the environment. And thanks to everyone who has enjoyed a 4 Pines Pacific Ale, Pale Ale and Extra Refreshing Ale. It is phenomenal seeing the positive impact our three 1% for the Planet beers can create. One per cent adds up,” Todd Atkinson, 4 Pines CCO, said.

Using business and beer as a force for good is part of 4 Pines’ commitment to ‘Brew Better’, which the brewer says is a promise to find that sweet green spot between planet, people, purpose, and profit.

Andy Young

Andy joined Intermedia as Editor of The Shout in 2015, writing news on a daily basis and also writing features for National Liquor News. Now Managing Editor of both The Shout and Bars and Clubs.

Leave a comment

Your email address will not be published. Required fields are marked *