By Andrew Starke

A ban on alcohol companies sponsoring sporting events will be a key recommendation to Government by the National Preventative Health Task Force (NPHTF).

According to The Daily Telegraph, premier sporting codes could be stripped of up to $300 million a year in alcohol sponsorship with the task force also likely to call for an end to alcohol advertising on the internet and in youth magazines.

The National Preventative Health Task Force did not return messages left by TheShout today (Jul 17).

Any ban would have a significant impact on the liquor industry, sporting groups and media firms.

Victoria Bitter, Bundaberg Rum, Wolf Blass, Johnnie Walker, Carlton Draught, Jim Beam and Jack Daniels are amongst major brands that have strongly supported Australian sport for many years.

The Australian Greens supported the Government task force’s proposed recommendations.

The Shout Team

The leading online news service for Australia's beer, wine, spirits and hospitality industries.

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