Altos Tequila is celebrating World Margarita Day by shouting 10,000 Margaritas at selected venues across Australia, available now until Tuesday, 7 March.
The Altos version of a Mexican Wave will build as consumers register for their free Margarita and are then encouraged to build the wave and pass it on to their friends. This will automatically put them in the draw to win a once-in-a-lifetime trip to Mexico.
Eric Thomas, Global Marketing Director said: “Altos is one of the fastest growing Tequila brands in the country, making it the essential component of your Margarita. This Mexican wave will be one to remember.
“Altos Margs are best shared with friends which is why we wanted our Mexican wave to be easily passed on around the nation. Made To Marg, Altos is the perfect tequila for any Margarita variation; from sweet, spicy to fruity, elevate your Margarita with the addition of Altos Tequila.”
More than 60 venues are taking part, and you can head to the Altos Tequila Mexican Wave website to register for your free Margarita and find your nearest venue.