Wine Tasmania is extending the invitation to wine buying professionals (buyers) across the country to attend personalised wine tours over April and May, although places are limited.

The tours provide buyers the opportunity to take personalised trips through the state’s wineries. There are limited places in both the Tassie Wine Trade and the National Wine Trade visitation programs.

Wine Tasmania’s CEO Sheralee Davies said that the tours are an important way for buyers to build connections with Tasmanian wine producers.

“Tasmania’s exceptional wines and their talented producers have attracted a lot of attention, both at home and abroad. Exploring the island and its talented wine producers is the best way to understand the depth, diversity and regionality of our outstanding wines and to experience the place we’re privileged to call home,” she said.

Now in its second year, the Tassie Wine Trade visit will take Tasmanian wine professionals to visit vineyards in either the north on 8 April, or the south on 15 April, during the peak period of vineyard activity.

The National Wine Trade visit has hosted more than 100 influential interstate wine buyers since 2010, with the 10 places on each visit highly sought after. It is open to professionals that are directly responsible for wholesale wine purchasing within their mainland-based restaurant, wine bar, or wine retail business. The 2024 visit will be held on 12 to 14 May and is supported by the Tasmanian Government.

“Demand for Tasmania’s wines often well exceeds our annual wine production, and many wines are hard to find or only offered in small or allocation-based quantities. Our wine trade visitation programs provide an important connection between the country’s best venues and Tasmania’s most highly regarded wine producers,” Davies said.

Applications are now open and close on 15 March. Successful participants will be notified by 22 March.

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