ASM Liquor is giving its top retailers the  opportunity to burn up the track at Calder Park Raceway in the Vodka O GT3 Lamborghini Formula 1 race car.

As part of ‘The Ride of your Life’ Vodka O promotion, the retailers who moves the most ASM Liquor products between Jan 19 and Mar 9 will go into the draw to win tickets to the 2009 Formula 1 ING Australian Grand Prix.  The winners will also receive ‘Hot Laps’ in the Vodka O Lamborghini racecar.

The staff incentive promotion for ASM Liquor products including Vodka O, Tequila Blu, Jinn Dry Gin, Kinky Lux Rum, Kinky Nero Rum and Naked Scot will be drawn Mar 13 and interstate winners will be flown to Melbourne for the Mar 29 Grand Prix.

ASM Liquor director Julian Moss said he was excited to see Vodka O enter the Austrlaian GT Championship in 2009. “Vodka O is now ready to make its mark on the track the same way as it does in bars, and ASM’s top retailers will have a chance to be there when it happens,” he said.

ASM Liquor is running a second, identical promotion for consumers, where anyone who purchases any ASM Liquor product goes into the running to win tickets to the Grand Prix and a couple of laps in a Vodka-O-branded Formula 1 race car.   



The Shout Team

The leading online news service for Australia's beer, wine, spirits and hospitality industries.

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