Australian Vintage Limited (AVL) has announced an investment in leading manufacturer and supplier of quality grape derived products, Ausgrape, as it rebrands from AustFlavor.
Ausgrape operates out of a state-of-the-art facility at Buronga Hill in the Sunraysia wine region, and has provided high-quality grape-derived products around the world for over 35 years.
AVL’s Chief Marketing Officer Tom Dusseldorp says Austflavor’s rebrand to Ausgrape proves Australian Vintage’s commitment to innovation.
“The investment from Australian Vintage in transforming Austflavor to Ausgrape cements our commitment to improving the quality and enjoyment of grape-derived products for Australia and the rest of the world,” he said.
“As the market leaders in no and low alcohol, the evolution of the brand will see Australian Vintage strengthen its share of the category, as well as growing its share of Grape Concentrate and Single Strength Grape Juice segments.
“Following on from the company’s success in the Canadian and Japanese food and beverage markets, we see growth opportunities for grape-derived products in China, Thailand and India.”
AustFlavor was created in 1988 specialising in Grape Juice Concentrate, Single Strength Grape Juice (Not From Concentrate) and Wine Dealcoholisation Processing, but has expanded to service food and beverage manufacturers, offering innovative grape derived products to multi-national beer, wine, spirit and confectionery manufacturers.
Ausgrape Manager Rob Merrick said: “Our dedicated and passionate team of experts has over 35 years’ experience creating grape derived products that elevate taste and colour in wine, food and both alcoholic and non-alcoholic beverages.
“We are constantly upgrading our state-of-the-art facility to ensure we have the industry’s most advanced technology allowing us to create unique and exclusive products for our customers and our BRCGS AA+ accreditation shows our commitment to food safety.”