By Sacha Delfosse

Bulldog London Dry Gin, which has impressed bartenders in the UK and US, is finally available in Australia through Challenger Beverages.

The gin is made at a distillery that has been making gin for over 250 years, using pure water and wheat, and infused with the flavours and aromas of 12 botanicals including lotus leaves, lavender and dragon eye.

It is distilled four times over giving it a balanced flavour and crisp character making it a versatile spirit that can work well in cocktails or enjoyed on its own.

“We are thrilled to be working with Challenger to build the market presence for Bulldog Gin in Australia,” said Bulldog Gin founder and CEO, Anshuman Vohra.

“We have seen terrific market uptake of our brand in markets such as New York, Barcelona and London, and we cannot wait to see the Australian market take off. The market is ready for a new breed of premium gin.”

Vohra said his company saw a huge opportunity in the Australian market for Bulldog Gin.

”Bulldog has redefined what gin is in major markets around the world and we will be working very closely with our on- and off-premise partners to ensure we deliver the highest quality, best tasting gin in the world to discerning consumers in Australia,” he said.

Bulldog Gin is distributed exclusively through Challenger Beverages and will target key metro bars and restaurants and select fine wine and liquor off-premise outlets with a RRP of $64.99.


The Shout Team

The leading online news service for Australia's beer, wine, spirits and hospitality industries.

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