Popular Italian pink fizz Canti Prosecco Rosé is launching in Australia with Calabria Family Wine Group.

Following a strong period of growth for both the prosecco and rosé categories individually pink fizz is now taking off in Australia and the Calabria family is looking forward to seeing the Canti Prosecco Rosé engage the Australian public.

Andrew Calabria, Sales and Marketing Manager at Calabria Family Wine Group said: “We are so excited to launch Canti’s Prosecco D.O.C Millesimato Rosé in Australia. More and more we are seeing curiosity among consumers who are swapping out the traditional for the adventurous, and experimenting with diverse varieties and styles.

“Sparkling is no longer just for special occasions and rosé is being appreciated all year round, as it should be.

“This new release is the best of both worlds in one special drop. There are very few Italian Prosecco Rosés on the market here in Australia, so we are excited to bring consumers a wine that exudes Italian style and character. It’s the ultimate alternative Italian prosecco.”

Canti was founded in 2001 by Gianni Martini, the renowned second-generation wine entrepreneur of the Fratelli Martini Secondo Luigi spa, and by 2016 Canti was the best-selling prosecco brand in the world, selling around 12 million bottles. In 2017 it increased its sales to 20 million bottles and remains one of the world’s best-selling proseccos.

The third generation Italian-Australian Calabria winery welcomed the Canti brand to its portfolio back in 2020, with the aim of showcasing world class international wines in Australia.

Canti Prosecco Rosé will be available soon Australia from your Calabria Family Wine Group representative and with a $23.95 RRP.

Andy Young

Andy joined Intermedia as Editor of The Shout in 2015, writing news on a daily basis and also writing features for National Liquor News. Now Managing Editor of both The Shout and Bars and Clubs.

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