By James Atkinson

As part of a broader deal with SABMiller, CUB has secured distribution of Kopparberg cider in Australia effective from October 1 this year.

Previously distributed by the now defunct Barons Brewing company, Kopparberg is currently a Woolworths exclusive brand.

"Distribution in Australia by CUB will commence later this year with other countries in the SABMiller network to follow," CUB said.

"The Australian deal with CUB follows on from Woolworths' efforts in successfully establishing the brand in Australia and CUB looks forward to building on that success."

CUB said the deal will ensure CUB continues to have one of the most formidable cider portfolios in Australia, complementing the already successful brands such as Strongbow, Bulmers, Mercury and Dirty Granny.

The Shout Team

The leading online news service for Australia's beer, wine, spirits and hospitality industries.

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