Diageo plc has announced plans for a billion-dollar investment in a ‘brewing centre’ in Ireland to support the growth and development of its global beer business.

The proposed investment will see the rejuvenation of the historic St James’ Gate brewery and the construction of a new brewery for the production of all beer types close to Dublin.

It follows a comprehensive assessment of all brewing operations in Ireland undertaken over the past 12 months that identified the optimum strategy to deliver global competitiveness and sustained growth.

“This will be the single biggest capital investment made by Diageo in its supply infrastructure since the company’s creation 10 years ago and will enhance the cost competitiveness of our global beer operations,” said Diageo plc CEO, Paul Walsh.

“Our ambition is to create a brewing hub which will meet the highest standards of technology, efficiency and environmental management. It will marry 21st century solutions to 300 years of brewing tradition, craft and heritage in what I believe will be a winning combination.”

The Shout Team

The leading online news service for Australia's beer, wine, spirits and hospitality industries.

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