Four Pillars is launching its first RTD the Rare Dry Gin & Tonic uses Four Pillars’ signature Rare Dry Gin and a bespoke tonic and will come in a 250ml four-pack.

The RTD has one standard drink per can, and to ensure the right flavour, Four Pillars’ Co-founder and Distiller, Cam Mackenzie distilled a hyper-concentrated version of the original Four Pillars Rare Dry Gin. This involved using essentially twice as many of the exact same botanicals, with a few extra fresh organic oranges thrown in to replicate their signature orange garnish.

 The tonic was also designed by Cam and the team to perfectly match the clean, spicy, and citrus-forward Rare Dry Gin.

“It’s Rare Dry Gin on steroids,” Mackenzie said.

“We set out to make a gin and tonic, not a tonic and gin, so the ratios were really important. We had our hyper-concentrated, flavour-packed Rare Dry Gin and we needed a tonic that complemented but didn’t dominate it. So, we made a tonic inspired by a few of our favourites that did just that.

“Next, we tinkered and toiled and tasted many, many times because we realised that if we were to release a Four Pillars G&T in a can, we wanted it to be the best in the business.

“So that’s what we hope we’ve made. It is our Rare Dry Gin & Tonic, ready to go and as good as we can make it. Delicious, clean, refreshing and just the right balance of sweet, sour and bitter.”              

With the RTD category seeing huge growth, this new product is likely to be very popular this summer and will be available nationwide from October at RRP $27.99 per four-pack.

Andy Young

Andy joined Intermedia as Editor of The Shout in 2015, writing news on a daily basis and also writing features for National Liquor News. Now Managing Editor of both The Shout and Bars and Clubs.

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