By Clyde Mooney – editor Australian Hotelier
Founded in 1932, Bally is a leader in gaming machines and systems in the US, but a relative newcomer to the Australian market. It has undertaken the move to greatly increase its presence here.
It describes the merger as “significantly broadening Bally’s product and service offerings… creating a world-class, end-to-end gaming technology innovator”.
Bally announced this week the make-up of its executive team, which will see several senior executives previously at SHFL Entertainment continue with Bally in various leadership capacities.
“I am extremely pleased to welcome several new additions to the Bally executive team,” said Ramesh Srinivasan, Bally president and chief executive officer.
“The combination of such exceptional leadership from both Bally and SHFL will position us well for the next phase of our growth, and will set the bar even higher in providing innovative, award-winning products and world-class customer service and support.”