By Rebecca Harris

James Halliday — one of Australia’s foremost wine critics — will visit Taipei next week (December 9-12) to promote premium Australian wines to prominent buyers and consumers in Taiwan and China.

Part of an Austrade initiative, Halliday said he was pleased with the opportunity to help support premium Australian wines overseas.

“It is well recognised that the future of Australia’s wine trade will be in the export of higher price point wines, as opposed to bulk wine exports,” he said. “Taiwan has an affluent consumer demographic well-acquainted with quality wine.”

The showcase will feature a range of signatures reds and whites as well as more subtle varietals, sparkling wines and dessert wines to demonstrate how Australia wines complements fine food.

Two special events will be held in Taiwan during Halliday’s visit — a tasting night for industry stakeholders, as well as a dinner for wine-lovers that will match Australian wine to local cuisine.

Halliday is the author of the 2009 Australian Wine Companion and Wine Atlas of Australia and has written or co-authored more than sixty wine books.


The Shout Team

The leading online news service for Australia's beer, wine, spirits and hospitality industries.

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