Leading keg pooling provider Konvoy has announced that it is integrating the Keg Services business it acquired in 2020 into the Konvoy brand, and that the business has made a series of appointments to help drive growth.

Keg Services, which Konvoy acquired in October 2020, was founded in 2014 and is the only Australian beverage keg supply, service and repair company. The business is a world leader in the specialised repair and maintenance of stainless steel kegs, and its services complement Konvoy’s keg pooling and technology service to ensure a long lifespan for kegs.

The expansion of Konvoy to encapsulate Keg Services provides the Konvoy offering with a keg servicing and sales operation to all keg owners across the Australia and New Zealand.

Operations Director for Konvoy Australia & New Zealand, Lincoln Kelly said: “Having worked alongside Konvoy since October 2020, we are excited to announce our rebrand to customers. We will continue to  grow and improve our keg servicing to maintain our world leading recognition.

“Our services perfectly complement our pooling business in that we maintain and repair their pooling kegs to ensure they are at optimal condition so the best quality product is delivered from brewery to venues and end customers can be sure that they are getting the best beverage.”

Adam Trippe-Smith, Managing Director and Founder of Konvoy, added: “The rebrand to bring Keg Services under the Konvoy brand is very important. The acquisition of Keg Services was a no brainer for us. It is the leader in its specialism and the services it provides optimise our keg pooling model perfectly. Working with Lincoln has enhanced our business to no end.”

As well as rebranding Keg Services, Konvoy has also made a number of key appointments, which will help drive growth for the business.

These include:

  • Lincoln Kelly, who was previously General Manager of Keg Services has been promoted to Operations Director for Konvoy Australia & New Zealand, overseeing the keg fleet, logistics and Konvoy Services.
  • Nick Becker has been promoted to General Manager, Australia from Sales Director and will be responsible for all Australian customer activities.
  • Tom Madams has been promoted to General Manager, New Zealand from Business Development Manager and will be responsible for New Zealand customer activities, based in Auckland.
  • Following Tom’s move back to Auckland, Fraser Robertson, will relocate from Sydney to Melbourne to bolster Konvoy’s coverage of customers based in Victoria.

Trippe-Smith said: “I am incredibly proud to announce a series of new appointments, which run alongside considerable growth plans for the Konvoy business.

“We are excited to continue to expand and grow and will be launching internationally later in 2022, backed by a fantastic business that understands that trust and customer relationships are the core of what we do and provides unmatched services to our customers.

“We thank our existing customers for their continued support as we continue to disrupt the keg industry one stainless steel keg at a time.”

Andy Young

Andy joined Intermedia as Editor of TheShout in 2015, writing news on a daily basis and also writing features for National Liquor News. Now Managing Editor of both TheShout and Bars and Clubs.

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