This Sunday, 3 March is Clean Up Australia Day and Liquorland will be donating $1 from every in-store and online sale to the charity and its mission to reduce the amount of litter in Australia’s environment.

This is the fourth consecutive year of support for one of Australia’s longest-running environmental charities by the Coles Liquor Group, which has raised over $405,000 in that time, to help create a more sustainable future and encourage Australians to take part in a Clean Up.

The funds raised on Clean Up Australia Day will go towards the production and distribution of free Clean Up kits to community volunteers and schools, which include 100 per cent recycled content rubbish bags, protective gloves and high-vis vests.

Coles Liquor Group Chief Executive Michael Courtney said he was proud the business was once again supporting Clean Up Australia Day as part of Liquorland’s ‘Love Your Land’ campaign.

“We’re proud to once again be supporting Clean Up Australia by donating $1 from every sale on Sunday to this important charity,” said Courtney.

“The money raised in our 768 Liquorland stores and online will go towards providing Clean Up kits to volunteers cleaning up their local area and this year we’re on track to hit a major milestone of over half a million dollars raised since our partnership began back in 2021.”

Clean Up Australia Chair Pip Kiernan said Liquorland’s contributions both on Clean Up Australia Day and throughout the year thanks to the sale of the ‘Drop of Good’ wine range continue to have a significant impact on the charity.

“The funds raised by Liquorland will go a long way in empowering thousands of Australians to take part in a Clean Up activity, whilst also raising valuable awareness across Liquorland’s national network of stores about the need to help protect Australia’s environment,” said Kiernan.

“Liquorland’s donations will allow us to provide free Clean Up kits to people wanting to take practical action in removing waste and protecting our planet. For those looking to do their bit, it’s not too late to join a registered Clean Up site and take part this Sunday.”

To join or register for a Clean Up event, or to donate, head to the Clean Up Australia website.

Andy Young

Andy joined Intermedia as Editor of The Shout in 2015, writing news on a daily basis and also writing features for National Liquor News. Now Managing Editor of both The Shout and Bars and Clubs.

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