MatchPint – the fan engagement platform for venues, brands and sports fans – will be undertaking a global re-brand after 10 years of operation. On the 28 of February, MatchPint will become FANZO.

MatchPint launched locally in 2020 and now has over 1000 partner venues in Australia.

“MatchPint was a great name for a UK pub finder, but with global ambitions and a commitment to engaging sports fans around the world, we realised that the MatchPint brand was not working as hard enough for us anymore,” said Jono Richards – head of MatchPint in Australia.

“We need a new name to reflect this shift towards big occasions and special moments. Something simple and universal, something that sounds like how a last-minute winner feels.”

FANZO has received major financial backing to help us deliver on our ambitions of building a global ‘stadium’ of venues in which fans can create their favourite sport memories.

Unlike a traditional stadium which is physically fixed, limited in capacity, and only available for one match at a time, FANZO’s ‘stadium’ will be accessible to every fan, everywhere.

“Our mission doesn’t change – to bring fans together to create unforgettable sporting moments. Our visual identity has changed slightly with a new logo, but the yellow and black colour scheme remains.”

“Nothing is changing for our venue partners in relation to how the platform operates. It is business as usual – there no change for users or venues and logins will remain the same.”

The transition from MatchPint to Fanzo happens on Monday 28 February.

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Andy Young

Andy joined Intermedia as Editor of The Shout in 2015, writing news on a daily basis and also writing features for National Liquor News. Now Managing Editor of both The Shout and Bars and Clubs.

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