Liquor Legends Archives - National Liquor News

Little Creatures and Liquor Barons unveil locally made brew

The limited-edition Little Towns Crispy Lager was designed by Ravensthorpe local Stevie Smart as part of the Create Your Kegacy competition.

Liquor Legends’ National Trade and Marketing Manager shares insights into how the group’s recent initiatives are performing.

Key members of the business provided an overview of Liquor Legends’ top-line performance, strategic objectives and marketing developments.

In 2024, Liquor Legends plans to continue growing its members’ profits with effective and innovative technological solutions.

News

The conference saw a record number of delegates descend on Milan and Rome, highlighting the group’s performance over the last 12 months.

The group has continued its strong performance from 2022 into the first half of this year, with e-commerce and loyalty particular bright spots.

After a 2022 marked by stellar growth figures, Liquor Legends has in-store and online expansion firmly in its sights.

John Carmody, Managing Director of Liquor Legends, said the banner is focused on delivering on its core mission during a milestone year.

Leaders of some of Australia’s top independent liquor retail banner groups discuss what trends they’re watching in the industry right now.

Online sales, digital marketing and strong promotional activity drove success last year.