Pernod Ricard has held its eighth Responsib’ALL day, which has seen 18,500 employees from around the world get involved in supporting local community projects.

In Australia over 600 team members planted 9680 trees and seedlings and removed over 2600kgs of rubbish across the country. Sites were spread across Australia including Cattai national Park and Campgrounds, Torrens Island Quarantine Station, Barossa Bush Gardens, Port Gawler & Middle Beach, Yarra Bend, Colmslie Beach Reserve and Rottnest Island.

Bruno Rain, Chairman and Chief Executive Officer Pernod Ricard Winemakers said: “Responsib’ALL Day is our global initiative where all our teams have the opportunity to come together on the same day to support the environment and the communities in which we operate.

“This year we are proud to partner with Conservation Volunteers Australia on projects across the country in New South Wales, South Australia, Western Australia, Victoria and Queensland, including the restoration of the Cattai National Park in Sydney.”

The initiative saw projects taking place around the world, and in line with the company’s commitment against plastic pollution there were 40 projects dedicated to clean water, with employees cleaning rivers, lakes and beaches in countries including Sweden, Germany, France, Brazil, China, Australia, Philippines, Belgium, South Africa, Finland, Korea, Japan, United Kingdom and Turkey.

The gallery below shows Pernod Ricard employees around the world getting into the spirit of Responsib’ALL.


Andy Young

Andy joined Intermedia as Editor of The Shout in 2015, writing news on a daily basis and also writing features for National Liquor News. Now Managing Editor of both The Shout and Bars and Clubs.

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