Award winning accounting and business advisory firm, PKF, has signed on as the official auditor of the 2017 Australian Liquor Industry Awards (ALIA).

The ALIA voting process sees over 30,000 voting forms distributed nationally within the Intermedia magazines in July and August, plus voting is also available online through the ALIA website.

Once all these votes are counted and collated, the finalists in all categories are determined by the highest number of votes. These finalists are then judged by an off-premise selection panel and on-premise selection panel made up of senior industry representatives which is printed in each year’s event program. Each member of the panel votes in a 3-2-1 process for their top three selections in every category.

It is these panel votes that the PKF team will then audit to confirm the winners in each category and to ensure fair voting for the awards.

ALIA Event Director and Publisher of TheShout James Wells, welcomed PKF to the ALIA fold: “The ALIA organising committee is excited to welcome Mitchell Stone and the PKF team as the Official Auditors for the Australian Liquor Industry Awards.

“PFK are existing business partners within the Intermedia events portfolio through the Pub Leaders Summit and we look forward to working with this company that is well-known for its audit and business advisory services that already work closely with several members of the liquor and hospitality industry.”

Representatives from the auditors will be in the audience on the night of ALIA to witness the correct winners are awarded and to address any voting queries, and Senior Manager Mitchell Stone, told TheShout that PKF was very happy to be on-board as the ALIA auditor.

“As a company that is heavily involved with Australia’s liquor and hospitality industry, PKF is delighted to be the Official Auditor for the 2017 Australian Liquor Industry Awards,” Stone said.

“Our advisory team has a vast knowledge and expertise in the hospitality, entertainment and leisure industry which we have used to help grow many Australian businesses. We’re looking forward to auditing the ALIA results and we’re excited to be a part of this important night on the Australian liquor industry calendar.”

Don’t miss your chance to vote for the best brands, products, people and venues in Australia’s liquor industry over the past 12 months, by heading to the ALIA website to take part.

This year’s night of nights for the Australian liquor industry takes place at Randwick Racecourse on Wednesday, 18 October, so book your ticket now.

Andy Young

Andy joined Intermedia as Editor of The Shout in 2015, writing news on a daily basis and also writing features for National Liquor News. Now Managing Editor of both The Shout and Bars and Clubs.

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