Northern Beaches non-alcoholic specialist, Seadrift Distillery, has released a new Wild Hibiscus Non-Alcoholic Coastal Gin as Dry July begins.
Alastair Whiteley, Co-Founder of Seadrift, says that the new product responds to customer demands, while providing an inclusive alternative.
“Pink Gin is enjoying a resurgence at the moment and we wanted to make sure there was a natural, non-alcoholic option available.”
“Our Wild Hibiscus spirit like all our spirits are distilled from fresh botanicals, ensuring an intensity of taste as well as a real brightness to the products,” Alastair continued.
“Seadrift Hibiscus is distilled with juniper berries, fresh basil and rosemary and infused with wild hibiscus flowers, offering our customers a new natural flavour while staying to true to our philosophy of using natural fresh, local botanicals.”
The new product is said to possess ‘sweet tropical notes of hibiscus flowers and freshly torn basil leaves’ alongside ‘pepper notes of juniper berries and the citrus zing of lemongrass.’
“Wild Hibiscus, like our Classic and Coast spirits, has been distilled in a small-batch run in traditional copper pot stills at our distillery here in Brookvale.”
“The fresh hibiscus flowers gives our non-alcoholic gin its lovely pink colour, which not only looks beautiful but is completely natural and tastes delicious,” Alastair said.
This pink gin is the latest innovation from Seadrift, which opened non-alcoholic venue So-Bar last year. So-Bar and Seadrift Distillery are hosting a calendar of events for Dry July, including a dance party, mocktail-shaking workshops, cocktail and canape evenings, paint and sip nights, and a five-course degustation dinner.
Carolyn Whiteley, another Co-Founder of Seadrift, commented on the changes in consumer practices.
“There is a huge shift taking place in Australia’s drinking culture, with the non-alcoholic sector rapidly increasing in response to a spike in sober-curious attitudes.”
“Alcohol consumption is declining, with young Australians driving this trend as they embrace mindful drinking practices or avoid alcohol altogether,” Carolyn says.
“More and more Australians are looking for premium quality non-alcoholic options, so expanding this category has been our priority. Like any category, there should be options and flavours for everyone. Our new Wild Hibiscus release is unique to the market and can be enjoyed in a number of ways.”
Carolyn Whiteley suggests serving the Wild Hibiscus gin over ice, in cocktails or paired with tonic water.