By Amy Looker
Jacob’s Creek gave a sneak preview of its new St Hugo range extension on Friday in the Barossa Valley.
Wine media tasted back vintages spanning from 1996 to 2009 of the Jacob’s Creek St Hugo Coonawarra Cabernet Sauvignon, which is due to be joined by a Barossa Valley Shiraz, a Barossa Valley Grenache Shiraz Mataro and a South Australian Shiraz Cabernet under the St Hugo label.
The 2008 St Hugo Shiraz and the 2010 St Hugo Grenache Shiraz Mataro are scheduled to be released within the month and have an RRP of $49.99.
Jacob’s Creek chief winemaker, Bernard Hickin, said it had been a particularly busy year for Jacob’s Creek, with the brand shifting the focus of its Reserve range to a regional point of difference, the launch of the new Cool Harvest range and the extension of the St Hugo portfolio.
Click on the video below to hear more from Bernard Hickin.