Vodka Cruiser has announced the launch of two new flavours, Vodka Cruiser Vanilla Cola and Vodka Cruiser Black Cherry Cola, both blended with Vodka Cruiser’s triple distilled vodka.

The new cola flavours are being marketed as the “dark side” of the Vodka Cruiser range, with the bottle design featuring devil horns above the Vodka Cruiser logo.

Georgina Chao, Vodka Cruiser Brand Manager is enthusiastic about the new additions to the Vodka Cruiser range.

“We can’t wait for Aussies to try Vodka Cruiser Cola, best served ice cold straight from our iconic bottle. The flavours are bold and perfect for fans of fruity Cruisers as well as those who love a classic taste.

“We know how important innovation is to the RTD category and flavour is a key driver of choice for our drinkers. Exploring these flavours has been an exciting opportunity to pursue for Vodka Cruiser as the number one light RTD brand as we seek to grow the category,” she said.

Vodka Cruiser Vanilla Cola and Black Cherry Cola both have an ABV of 4.6 per cent and are sold in a four-pack of 275mL glass bottles.

“If Lush Guava had a dark twin, it would be Vanilla or Black Cherry Cola. We are looking forward to revealing more campaigns to celebrate the launch across the country in the coming months. In the meantime, we can’t wait to invite you all to taste the dark side,” Chao said.

Vodka Cruiser Cola is now available in bottle shops nationwide.

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