Yenda bottled beer range launched

By Andy Young

The Australian Beer Company has launched a bottled range of its craft beer featuring a pale ale, IPA, golden, red and hell.

Named Yenda, after its birth town in the NSW Riverina, the bottles are now available across Australia. 

The beers have won several awards since the draught range was launched late last year and the brewer hopes the range will "evolve craft beer perceptions and deliver a drink that everyone can enjoy."

Australian Beer Company’s Derek O’Donnell, said: "The Yenda story is directly linked to our humble innovative origin, showcasing Australian ingredients with award-winning brewers. 

"Craft is the fastest growing segment within the beer market. There are loads of great breweries across Australia already giving drinkers a choice of great-tasting domestic beer.

"We believe we can help accelerate this growth by breaking down the barriers to craft beer. By coming into the market with an award-winning beer that is accessible yet authentic, affordable pricing and informative packaging, we want to introduce more people to craft beer by giving everyone great-tasting beer to be enjoyed and embraced anytime." 

The five styles in the Yenda range were developed by the three brewers at the Australian Beer Company, Andy, Greg and Bob (pictured). The beers are available in 330ml bottles (six-pack and 24-bottle case formats) and will be distributed across Australia by the Australian Beer Company's sales and distribution partner Coca-Cola Amatil.